A data professional walks into their performance review, armed with two years of documentation, project outcomes, and a carefully rehearsed case for promotion. Except they no longer want the promotion. They’ve been interviewing elsewhere for months. The entire performance conversation is theater, a elaborate performance of ambition for an audience that has shown none in return.
This isn’t a hypothetical. It’s a pattern playing out across tech companies right now, where the machinery of career advancement has broken down so completely that employees are faking interest in the very promotions they once chased.
The Promotion Theater: When Ambition Becomes Performance Art
The core dynamic is deceptively simple: managers string employees along with vague promises and shifting criteria, while employees learn to mimic engagement to avoid being labeled “checked out.” Both sides participate in a ritual that serves no purpose beyond maintaining the appearance of a functioning career ladder.
The data tells a brutal story. Tech companies announced roughly 154,000 layoffs through November 2025, a 17% increase from the prior year. Meanwhile, tech job postings on Indeed have plummeted 33% from early 2020 levels. The average opening now drowns in 242 applications, nearly triple the 2017 rate.

The psychological toll is measurable. When promotion criteria shift arbitrarily, employees don’t just lose faith in their managers, they lose faith in the system itself. The result is a form of calculated disengagement that looks like apathy but functions as self-preservation.
Managerial Gaslighting and the Moving Goalposts Industry
Let’s call this what it is: a failure of management infrastructure. The promotion pipeline, ostensibly designed to identify and reward high performers, has devolved into a mechanism for stringing along valuable employees just long enough to extract maximum value before they burn out or leave.
The tactics are consistent across companies: vague competency frameworks, “strategic alignment” requirements that change quarterly, and feedback loops that measure effort rather than impact. One commenter noted their manager seemed “checked out of any kind of career development work”, a sentiment that resonates across countless similar experiences.
This isn’t accidental. In an era of headcount freezes and “right-sizing”, many managers lack the budget or political capital to actually promote anyone. But admitting this would be career suicide. So they deploy the language of development, “stretch assignments”, “visibility opportunities”, “leadership potential”, while knowing full well the promotion will never materialize.
The employee is left in a perverse position: continue performing for a reward that doesn’t exist, or stop performing and be labeled a problem. The rational middle ground? Perform just enough to avoid scrutiny while redirecting real energy toward external opportunities.
Strategic Apathy as Career Strategy
Here’s where it gets interesting. The conventional wisdom suggests that disengaged employees harm themselves, that lack of visible ambition limits future options. But in this broken system, the opposite is often true.
Career advisors on forums now recommend what would have been career suicide a decade ago: “go through the motions”, be “vaguely positive but non-committal”, and redirect energy toward external job searches. The logic is brutal and effective. If internal promotion is a mirage, why waste political capital chasing it? Better to conserve energy for interviews while maintaining just enough facade to avoid performance improvement plans.
One professional articulated this calculus perfectly: they worried that not raising their promotion request might signal they’d checked out, potentially harming them if they couldn’t land a new role within a year. The response from peers was unanimous, why does it matter if they think you’re checked out? Your manager is already checked out on your development.
This represents a fundamental inversion of the employee-employer relationship. Ambition, once the currency of career advancement, has become a liability. Visible eagerness just invites more exploitation. Strategic apathy, meanwhile, becomes a form of power, a way to reclaim agency from a system designed to string you along.
The Organizational Cost of Fake Promotions
Companies are playing a dangerous game. While they string employees along with phantom promotions, they’re creating a workforce of mercenaries who’ve learned to treat internal career development as a distraction from real opportunities.
The data on this is stark. CS graduates increased more than 20% between 2019 and 2022, flooding the market with talent. Yet companies complain they can’t find “qualified” candidates. The disconnect is absurd: organizations are simultaneously oversaturated with applicants and unable to retain their best people because they’ve broken the trust required for internal mobility.

When a principal-level engineer with a $30k raise offer in hand gets turned down for promotion, and responds by putting their projects “on hold” and letting their tools go unsupported, the company doesn’t just lose an employee. It loses institutional knowledge, team momentum, and the productivity of someone who now has every incentive to do the bare minimum.
This is the hidden cost of broken promotion pipelines: you don’t just lose people when they leave. You lose them while they’re still employed, as they gradually disengage from anything beyond immediate task completion.
The Market Reality Check
The external job market makes this dynamic worse, not better. With tech hiring down 33% and competition tripling, employees feel trapped. Leaving is risky, interviews are scarce, and recruiters are “looking for Superman”, as one job seeker put it. But staying means accepting stagnation.
This creates a pressure cooker. Employees can’t leave easily, but they also can’t advance internally. The only rational response is to perform a kind of career purgatory: maintain appearances while quietly planning an exit that may take months or years to materialize.
The irony is that companies are creating the exact behavior they claim to hate. They want “engaged” employees with “growth mindsets”, but their systems punish anyone naive enough to actually believe in those ideals. The result is a workforce that has learned to fake engagement as skillfully as they code.
Is There a Fix?
Probably not a quick one. The problem is structural. Promotion pipelines broke because they were designed for a different era, one of growth, expansion, and genuine talent development. In an era of cost-cutting and headcount paranoia, those systems became liabilities.
Managers can’t promote because they have no budget and no headcount. HR can’t fix the frameworks because doing so would require admitting the system is broken. Executives can’t acknowledge the problem because it would tank morale and potentially trigger the exact exodus they’re trying to prevent.
The only realistic path forward is radical transparency. Companies need to either commit to real promotion pathways with clear, stable criteria and actual budgets, or stop pretending the pathways exist at all. The current middle ground, maintaining the fiction of advancement while actively preventing it, is destroying trust and teaching employees that ambition is a sucker’s game.
Until that changes, we’ll continue seeing performance reviews where both parties know the conversation is theater. Employees will keep asking for promotions they don’t want, managers will keep giving feedback they don’t believe, and everyone will pretend the system works while quietly making other plans.
The death of ambition isn’t a bug in this system. It’s a feature, one that companies have built through years of broken promises and shifting goalposts. The real question isn’t why employees are faking interest in promotions. It’s why companies are surprised that their employees got tired of being lied to.


